Listing on a cloud marketplace is just the beginning. Getting discovered? That’s the real game.
Your solution might be groundbreaking, but if it’s buried on page two of AWS Marketplace, good luck getting buyers to notice..
That’s why we built SEO Rank Tracking for Cloud Marketplaces, a new feature that finally gives sellers the visibility and insights they need to climb the rankings—and stay there.
Why SEO Rank Tracking Matters
Cloud marketplaces have become a go-to channel for software buyers. But for sellers, visibility is a black box.
There’s no clear guidance on which search terms work. No competitive benchmarks. No way to measure progress or impact.
Until now.
Track Where You Stand
The Search Ranking Dashboard gives you a live view of your listing’s rank against each keyword you track. For example, if you’re tracking the keyword “healthcare,” you’ll see:
- Your position on AWS Marketplace
- How your rankings shift over time
- A side-by-side comparison with your competitors
To track your competitor, just add one of their marketplace listings. Labra pulls in their data automatically, so you can benchmark in real time.
Visualize Your Progress
Interactive trend graphs make it easy to track your keyword performance over time—so you can spot upward momentum or catch early warning signs when rankings slip.
You’ll also see how your competitors are doing on the same keywords, giving you context on what might be impacting performance.
Same image as above, but focus on just the graph
Focus on Your Top 5
According to AWS Marketplace data, 95% of customers never go beyond the first page of results. And most of that traffic goes to the top five listings.
That’s why we recommend optimizing for your top 5 keywords, not 20, not 50. Just five. Make them count, and get them on page one.
SEO Rank Tracking is now available for all Labra users. Start using it today to turn your marketplace listing into a discoverability engine.
